What services does Thread & Form Studio usually include in a fashion shoot project?

Projects typically cover fashion photography, styling support, and creative direction so the shoot feels cohesive from start to finish. Depending on the brief, we can also help plan the look and mood, coordinate outfits, and shape the visual story for lookbooks, campaigns, or social content.

Can Thread & Form Studio handle both the creative and practical parts of a shoot?

Yes, the studio can support the full flow of a fashion shoot, from concept development through to styling and on-set photography. What is included usually depends on the brief, but the aim is to keep the process grounded, organised, and aligned with the brand’s visual style.

How do you price a fashion shoot or styling project at Thread & Form Studio?

Pricing is usually based on the brief, the time needed on set, and how much styling or photography support is involved. We look at factors such as shoot length, location, number of looks, set changes, and any extra prep, then provide a clear quote before work begins.

What can make the cost of a fashion studio quote higher or lower?

The main cost drivers are the scale of the shoot, the amount of creative planning, and whether the project needs additional styling assistance, retouching, or equipment. A simple studio session will typically cost less than a more involved fashion shoot with multiple looks, detailed art direction, or off-site setup.

How can I get in touch with Thread & Form Studio to start a project?

The easiest way to begin is to send a short message with a few details about your fashion, photography, styling, or shoot idea. Include your preferred dates, location, and any mood references you already have, and the studio can reply with the best next step. If you are unsure where to begin, that is fine too, as the team can help shape the brief from there.

Thread & Form Studio

1. Introduction and company information

This Privacy Policy explains how Thread & Form Studio Ltd collects, uses, discloses, stores, and protects personal data in connection with its fashion-studio activities, including design consultations, garment development, fittings, client communications, studio operations, website inquiries, and related services.

The data controller is Thread & Form Studio Ltd, a company operating as a fashion studio.

Company details:
Thread & Form Studio Ltd
Thread & Form Studio, 18 Curtain Road, London, EC2A 3PA, UK
Email: [email protected]
Phone: +44 20 7628 4917

This Privacy Policy should be read together with any other notices or terms provided to you from time to time. By interacting with Thread & Form Studio Ltd, you acknowledge that your personal data may be processed as described in this policy.

2. Data collection and processing

Thread & Form Studio Ltd may collect and process the following categories of personal data:

Identity data: name, title, business or organization name, and similar identifiers.
Contact data: email address, telephone number, postal address, and communication preferences.
Client and project data: measurements, style preferences, design briefs, fitting notes, garment specifications, project history, order details, and related correspondence.
Payment and transaction data: billing information, payment status, invoice details, and transaction records.
Technical data: IP address, browser type, device identifiers, operating system, access logs, and website usage information.
Marketing and communications data: responses to newsletters, promotional messages, event invitations, and studio updates.
Special category data: where necessary and with appropriate legal safeguards, limited information may be processed if you voluntarily provide it and it is relevant to a service request or accommodation requirement.

Personal data is collected directly from you, through your use of our website or services, through email and telephone communications, during consultations and fittings, and from third parties where permitted by law.

We only collect personal data that is necessary, relevant, and proportionate for the purposes set out in this policy.

3. Purpose of data processing

Thread & Form Studio Ltd processes personal data for the following purposes:

to respond to enquiries and provide quotations;
to arrange consultations, fittings, studio appointments, and project meetings;
to deliver fashion-studio services, including design, sampling, alterations, and production coordination;
to manage customer relationships and communicate about ongoing or completed projects;
to issue invoices, process payments, and maintain accounting records;
to comply with legal, tax, accounting, and regulatory obligations;
to operate, secure, and improve our website, systems, and internal processes;
to send marketing communications where permitted and, where required, with your consent;
to protect our rights, property, staff, clients, and studio operations;
to manage disputes, claims, and legal proceedings;
to maintain records of preferences, measurements, and project history for repeat clients, where appropriate.

We will not use your personal data for purposes that are incompatible with the purposes described in this Privacy Policy, unless required or permitted by law.

4. Legal basis for processing

Thread & Form Studio Ltd processes personal data only where a lawful basis applies. Depending on the circumstances, this may include:

Contract: where processing is necessary to take steps at your request or to perform a contract with you, such as providing studio services, managing bookings, or invoicing.
Legal obligation: where processing is necessary to comply with applicable law, including tax, accounting, anti-fraud, or regulatory requirements.
Legitimate interests: where processing is necessary for our legitimate business interests, provided those interests are not overridden by your rights and freedoms. Examples include managing client relationships, protecting the studio, improving services, and maintaining internal records.
Consent: where you have given clear consent, for example for certain marketing communications or other optional processing activities.
Vital interests: in rare circumstances, where processing is necessary to protect someone’s life.
Public interest or official authority: where required by applicable law.

Where special category data is processed, we will rely on an additional lawful basis as required by applicable privacy laws and will only process such data where necessary and permitted.

5. Data sharing and third parties

Thread & Form Studio Ltd may share personal data with selected third parties where necessary for the operation of our business and provision of services. These may include:

IT and cloud service providers;
email and communication platform providers;
payment processors and banking partners;
accountants, auditors, insurers, and professional advisers;
delivery and logistics providers;
design, production, sampling, or manufacturing partners;
website hosting, analytics, and security service providers;
legal, regulatory, or public authorities where disclosure is required by law;
other service providers acting on our behalf under appropriate confidentiality and data protection obligations.

We do not sell personal data. Where a third party processes personal data on our behalf, they will be required to act only on our instructions and to implement appropriate safeguards.

If we engage external partners for specific fashion-studio projects, such as sample makers or specialist production vendors, we will limit the shared information to what is necessary for the project.

6. Data transfer to third countries

Where personal data is transferred outside the United Kingdom or the country in which you are located, Thread & Form Studio Ltd will ensure that appropriate safeguards are in place in accordance with applicable privacy laws.

Such safeguards may include:

adequacy decisions or equivalent legal mechanisms;
standard contractual clauses or similar approved transfer tools;
supplementary technical, contractual, or organisational measures where required.

By using our services or communicating with us, you acknowledge that some data may be processed by service providers located in other countries. We take steps to ensure that such processing is subject to appropriate protection.

7. Storage duration

Thread & Form Studio Ltd will retain personal data only for as long as necessary for the purposes for which it was collected, including to satisfy legal, accounting, tax, dispute-resolution, and operational requirements.

Retention periods depend on the type of data and the purpose of processing. In general:

client and project records are retained for the duration of the relationship and for a reasonable period thereafter;
invoice, accounting, and tax records are retained for the period required by applicable law;
marketing data is retained until you withdraw consent or object, or until it is no longer needed;
technical logs are retained for a limited period necessary for security, troubleshooting, and operational purposes.

When personal data is no longer required, we will delete, anonymise, or securely archive it in accordance with our retention practices and legal obligations.

8. User rights (access, rectification, erasure, restriction, data portability, objection)

Subject to applicable law, you may have the following rights in relation to your personal data:

Access: to request confirmation of whether we process your personal data and obtain a copy of it;
Rectification: to request correction of inaccurate or incomplete data;
Erasure: to request deletion of your personal data in certain circumstances;
Restriction: to request that processing be limited in certain circumstances;
Data portability: to request that certain data be provided to you or another controller in a structured, commonly used, machine-readable format;
Objection: to object to processing based on legitimate interests or to direct marketing at any time.

To exercise these rights, please contact us using the details provided below. We may need to verify your identity before responding to your request. We will respond within the time limits required by applicable law.

These rights may be subject to limitations or exceptions under applicable privacy laws, including where compliance would adversely affect the rights of others or where retention is required by law.

9. Withdrawal of consent

Where Thread & Form Studio Ltd relies on your consent to process personal data, you have the right to withdraw that consent at any time.

Withdrawal of consent will not affect the lawfulness of processing carried out before the withdrawal. If you withdraw consent, we may still be able to process your data where another lawful basis applies.

You may withdraw consent by contacting us at [email protected] or by using any unsubscribe or preference-management option provided in our communications.

10. Right to complain

If you have concerns about how Thread & Form Studio Ltd handles your personal data, please contact us first so that we can address your concern.

You also have the right to lodge a complaint with the relevant data protection authority in your country of residence, place of work, or the place of the alleged infringement, where applicable under law.

For individuals in the United Kingdom, this may include the Information Commissioner’s Office (ICO). Contact details for the relevant authority may be found on its official website.

11. Data security

Thread & Form Studio Ltd implements appropriate technical and organisational measures to protect personal data against accidental loss, unauthorized access, disclosure, alteration, destruction, or other unlawful processing.

These measures may include access controls, password protection, secure storage, staff confidentiality obligations, system monitoring, backup procedures, and limited access on a need-to-know basis.

While we take reasonable steps to safeguard personal data, no method of transmission or storage is completely secure. We therefore cannot guarantee absolute security, but we work to reduce risk and respond appropriately to any suspected incident.

12. Contact information

If you have any questions about this Privacy Policy or how Thread & Form Studio Ltd processes personal data, please contact us:

Thread & Form Studio Ltd
Thread & Form Studio, 18 Curtain Road, London, EC2A 3PA, UK
Email: [email protected]
Phone: +44 20 7628 4917

13. Changes to privacy policy

Thread & Form Studio Ltd may update this Privacy Policy from time to time to reflect changes in our practices, services, legal obligations, or operational needs.

Any updated version will be made available through the appropriate communication channel or on our website, where applicable. The revised policy will take effect from the date stated or, if no date is stated, from the date it is published.

We encourage you to review this Privacy Policy periodically to stay informed about how we process personal data.

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